How can I configure a custom tone for an alert?

Question: I want to send a notification to a drivers' phones whenever they invoke a dangerous speeding violation, but I'm worried that the alert will tempt drivers to look at their phones while driving--especially while traveling at a high speed. Can I designate a custom sound for a speeding alert? Yes...and no. Most smart phones do allow you to associate a unique SMS tone with a contact; however, you wouldn't be able to designate custom tones per alert type because all alerts come from the same number (477-477). In other words, if you associated an audio clip that said, "Slow down!" to 477-477, that audio clip would also play for any non-speeding related violation, such as idling. Limitations aside, it's a GREAT idea to encourage drivers to associate a custom tone to this number. When drivers hear that tone, they can easily and immediately distinguish it from messages sent from…